Who We Are

ABOUT
Round Square Marketing

Let us tell your story.

Round Square Marketing is a full-service, boutique marketing and communications agency that specialises in helping business owners, government agencies and charities  deliver their key messages in a way that is effective, efficient – and gets results.

But what really is a full-service, boutique marketing and communications agency? It’s so surprising how many people ask us what marketing actually is and our response is generally something like this:

We are business strategists, communication experts, brand developers, event managers, graphic designers, social media guru’s, advertising buyers, trailblazers, we are relationship builders and people connectors.

We are a business’ outsourced marketing department!

So, if a business has an idea, we can help them say it, design it, imagine it, transform it, plan it, create it, develop it, build it and implement it.

Established in 2013 we have worked hard to cement our reputation as an industry leader. Our main specialty lies in our ability to innovate and build trusted relationships with clients to deliver outstanding results through cost-effective, creative, and innovative marketing campaigns.

Think of Round Square Marketing as your outsourced marketing department.  Giving you access to Marketing Strategists, Graphic Designers, Copy Writers, PR Specialists, Social Media Managers and Web Developers.   

Whether you are a start-up, an established company, not-for-profit or anything in between our marketing capabilities will allow you to reimagine the way you do business.

MEET
THE TEAM

We are bold,
we inspire,
we are leaders

Our team brings over 38 years of executive level marketing experience across a variety of industries, including government, not-for-profit, and corporate. But don’t let the fancy titles fool you. We are straight-shooters, who appreciate clear communication – determined to deliver big results.

We don’t just work for your business – we become an integral part of your team with a shared vision of success because after all your success is our success!

Lauren Hope

Director

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Strategy &
Business
Coaching

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Event &
Project
Management

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PR, Media
& Promotion

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Digital
Marketing &
Social Media

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Design, Branding &
Communications

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RSM Academy,
Digital & Social
Media Training

A natural-born partner, with a genuine approach to building trusted & enduring relationships. She is revered by clients for her strategic insight, professionalism, no-nonsense approach, and sharp sense of humour. With a career spanning 15 years, across various industries and sectors, Lauren is one of Southern Queensland’s key thought-leaders and innovators of marketing.   She founded the company in 2013 in response to her passion and identification of a gap in the market for innovative, practical, and agile marketing solutions.  Today, Lauren spends her working week developing campaign strategies across the entire Round Square Marketing client portfolio.  Working directly with our RSM Strategists to create, implement, adapt and analyse client results.  Her knowledge and experience of not only the industry but also the Toowoomba region is irreplaceable.  Understanding the fast-paced nature of marketing, Lauren is responsible for the continual upskilling of team members, diversification and consolidation of skill sets and staying in-front of market conditions to ensure the long term sustainability of RSM.  Lauren’s contribution has been recognised by becoming a Finalist in:  The Women in Business Awards (2017), The Australian Institute of Management’s Young Manager of the Year Awards (2013) & and Fairfax Employment Marketing Awards (2011). Optimistic, compassionate, dedicated and fiercely determined – are just a few ways to describe our Director, Lauren Hope.

Annie Glover

SENIOR MARKETING & PR STRATEGIST

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Strategy &
Business
Coaching

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Event &
Project
Management

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PR, Media
& Promotion

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Digital
Marketing &
Social Media

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Design, Branding &
Communications

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RSM Academy,
Digital & Social
Media Training

With a strong background in service marketing and event management, she understands the complexities of business as an entrepreneur herself and the integral role marketing and public relations plays in attracting and retaining consumers. A member of the Round Square Marketing team for over 6 years now, Annie has played a pivotal role in our clients success’ to date.

With an intricate eye for detail, a passion for business and unwavering drive for her clients, Annie revels in brainstorming, fine tuning, executing and evaluating our clients strategies.

Annie is also one of our key RSM Academy facilitators, having coached over 500 small to medium sized business owners, marketing and administrative managers to date. She enjoys sharing her vast industry knowledge over her 9 years in the marketing space in south-east Queensland.

REBEKA ZORDAN

WEB & GRAPHIC DESIGN MANAGER

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Strategy &
Business
Coaching

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Event &
Project
Management

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PR, Media
& Promotion

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Digital
Marketing &
Social Media

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Design, Branding &
Communications

Turning business challenges into compelling creative solutions that hook customers is what Rebeka does best. As our in-house graphic and web designer, she has a passion for creating new and exciting ideas for our clients. Bek has worked as a designer across retail and not-for-profit sectors including RSPCA QLD. Whilst completing a Bachelor of Interactive and Visual Design from Queensland University of Technology, she discovered her passion for web design and technology – undertaking web coding experience in: PHP, HTML, CSS, JavaScript, Java & C++. A passionate and talented designer of print, infographics, web, and sustainable design. Rebeka has an ability to think big picture, whilst swiftly multitasking to meet deadlines.

STEFANIE ROBERTS

SENIOR MARKETING & PR STRATEGIST

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Strategy &
Business
Coaching

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Event &
Project
Management

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PR, Media
& Promotion

%

Digital
Marketing &
Social Media

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Design, Branding &
Communications

%

RSM Academy,
Digital & Social
Media Training

A tenacious marketer with a genuine motivation to deliver results and foster authentic relationships with clients. Her passion for brand and digital marketing has developed from her exceptional experience working for global brands in London, New York City, Melbourne & Sydney.  With a career spanning 15 years, Stef has held Senior Marketing positions for esteemed brands including Burberry, French Connection, Review, ASOS, Country Road, Seed Heritage, Jets Swimwear and Women’s AFL. With marketing, brand and digital consulting experience across industries including Real Estate, Legal, Property Development and Medical. Stef has worked with some of world’s defining brands, in fast-paced environments under tough economic conditions. This level of experience simply can’t be taught! Having been exposed to a wide range of industries and brands at home and abroad, Stef is enthusiastic about sharing her knowledge and delivering effective communication solutions across brand, digital strategy, social & content strategy, and public relations. Charismatic, open-minded, sharp and an unwavering drive – are just a few ways to describe what we love about Senior Marketing Strategist, Stef Roberts.

Jaala Graafland

Marketing Assistant

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Strategy &
Business
Coaching

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Event &
Project
Management

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PR, Media
& Promotion

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Digital
Marketing &
Social Media

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Design, Branding &
Communications

Jaala holds 3 years of experience in corporate events, graphic design, social media and print marketing. While she is only at the start of her marketing career, she has a hunger to learn all that the marketing world has to offer and has a keen interest in diving deeper into marketing strategy and graphic design! Jaala is an integral part of our team, assisting our Director and Marketing Strategists across all facets of clients deliverables. Her previous skills in the corporate field for companies like the FKG Group and working directly with high-level management has given Jaala a solid foundation to liaise with stakeholders, suppliers and assist clients in turning their goals and dreams into reality.

Our
Approach

Your outsourced marketing department

Imagine accessing a highly experienced marketing team to deliver against your business goals – at a fraction of the cost of hiring?

Round Square Marketing enables businesses to do just that. We provide industry leading marketing solutions that support commercial return for our clients. 

Our full-service marketing capabilities are managed by a team of highly qualified experts. Our secret power is to work alongside you to tailor marketing efforts without adding unnecessary fixed costs to your business.

Meaning you can get on doing what you do best – running your business. Assured by knowing a team of qualified marketing professionals will take care of the rest.

Speak to us about how we can partner as your in-house marketing team - outsourced.

MONTHLY RETAINERS

Need us to be your in-house marketing team?

In our experience, no two businesses are the same. Which is why we offer our clients tailored monthly packages (retainers) that meet business objectives and deliver results.

From graphic design requirements to social media management, email marketing and more. Our highly experienced marketers will become a true extension to your business and a part of your team.

Together, we look at your marketing requirements, review your budget and develop a plan including dedicating hours and deliverables per month.

Each month, we review your marketing activity and results, which we then use to optimise your ongoing marketing activity – focusing on those with the highest ROI.

Whilst, planning and preparation is our ethos, we understand that business priorities and external factors can change. In these circumstances our team are equipped to respond efficiently – meaning you are enabled to manage your business effectively.

PROJECTS

Have a big idea you need delivered?

Do you have a one-off project you need delivered?  Well, you need Round Square Marketing.

Like anything in business, decision making often comes down to return on investment. Which is why our project services have been delivering outstanding results for small businesses, corporates, and not-for-profits on budgets big and small.

From fast-paced marketing and event collateral to large-scale strategic thinking and disruptive digital solutions. Our in-house team of highly experienced marketers work with you to understand your business, identify your needs, map a marketing solution, and then develop a project plan to deliver.

Our capability to produce marketing projects to meet client objectives, deliver on-time and to budget is second to none – and something we are incredibly proud of.

OUR VISION,
MISSION & VALUES

Our personal commitment to our business, our clients and the community we live in.

Vision

To be Southern Queensland’s most dynamic marketing agency.

Mission

To provide outstanding marketing results to our clients through innovation, creativity, flexibility, and strategic thinking.

events

Values

The team at Round Square Marketing are committed to our values in everything we do.

Building trusted relationships – Without our clients our business does not exist. We are about delivering results and having a sustainable business – which means we’re in it for the long game. By creating and delivering solid marketing strategies our clients achieve success. And when they thrive – we achieve our success. 

Honesty & integrity – Is what underpins our behaviours and actions. You can trust us to be open and clear when communicating with you across every aspect of our work. We go above and beyond to ensure we walk-the-walk.

Innovation, quality & consistency – We pride ourselves on our ability to continually raise the bar when it comes to design, strategy, and execution.

We are bold, we inspire, we are leaders.

Community
Minded

At Round Square Marketing we are committed to giving back to our local community. We do this through supporting charities and not-for-profit organisations through sponsorships, donations and offering our professional services. The charities we support are:

READY TO GROW YOUR BUSINESS?