Chloe and Kirsty from Recognition Plus are brand cheerleaders! Locally based in Toowoomba with a national scope, they approached RSM to launch their fabulous new rebrand live to the marketplace.
They invested considerable time in re-branding to reflect the future direction of their business – developing a fun, desirable new footprint. RSM were tasked to launch Recognition Plus’s new brand and website regionally in southeast Queensland, targeting corporate organisations, schools and sporting clubs.
We implemented a saturation campaign across a 4-week period, across social, digital and media platforms, including influencer and content kits for key targets within the Toowoomba area. We highlighted the capabilities of the business and localised Chloe and Kirsty’s profile throughout the campaign in an effort to encourage new localised business, and online enquiries.